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10 Minute Talk – Branding and Martha Stewart
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Category Archives: technology
“On a typical day, 43% of U.S. adults said they visit sites like Facebook and Twitter, up from 38% a year ago, the survey finds. Among just Internet users ages 50 to 64, social-networking usage on a typical day increased to 32% from 20%. Compared with other online activities, respondents overall said they only use email and search engines more frequently than social networks.” These are excepts from an article Adult Use of Social Media by Sarah E. Needleman from WSJ Blog.
I have found that many of my women clients, in particular those over the age of 55, are extremely vibrant, funny, gifted, life-experienced, vital, and excited about what is to come. Many of them have worked double and triple-time trying to keep up with technology. They have found ways of detaching from years of their paper trails to relying on their computers and clouds to sort and file. Wow; how commendable.
This is not meant to be a ‘women rule the world’ commentary but it fascinates me to no end that we women keep on trucking, no matter what. This is my way of honoring those who have gone before me that teach me the ‘how to’s’ of life; my mentors.
In Needleman’s article, there are some statistical gems which indicate that adults over the age of 65 are getting more and more on the SM bandwagon. This is so exciting because it means there is more life and business knowledge coming everyone’s way.
Life experience is truly beginning to infiltrate its way onto the web and I look forward to this emergence.